Thursday 19 May 2016

What is Primary and Secondary research?

19/05/16

Primary research is generally brand new information provided from specific issues or questions. This type of research can be obtained by giving questionnaires, surveys or interviews, whether it is reliable. I personally already knew what primary research is and found out some new information from my charity video.

Secondary research is information obtained from research that already exists. Primarily secondary research is there when you do not have any information on a certain subject and look it up on newspapers, books, reports, videos or generally the internet.

The only people who answered my questionnaire appear to be three males. I could have gotten much more widespread and gender diverse responses from different people, by asking more folk in person around the college. Having more members of a different gender would most definately balance it all. out.

I had myself a narrow range of ages from my respondents. My video was not directed at any particular age group.


I had two of my recipients being donors to charities. I should have really let them give more detail into 'Other.'

Everyone responded, 'No.' It granted me the opportunity to introduce the centre to anyone who doesn't know it.

 My recipients answered they all do like animals and they give explanation of why.


The answers they gave was not entirely useful as the animals they mentioned are domesticated. Although technically, the animals at the centre are domesticated animals, but they are not entirely the kind you would normally keep as pets. I may not include that question next time.

This was useful (apart from the tiger or lion response) because it they wanted to see animals, I give it to them.

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